New Product Release
Pay As You Go, Online Address Data Cleansing
Hopewiser has taken their expertise, finely tuned over the last 36 years and put it into a new online service for address cleansing. It is simple to use, taking the ambiguity out of current cleansing solutions.
With Hopewiser’s software, users can securely upload their data to cleanse and suppress their files at the press of a button. The software has access to the latest in-built Postcode Address File (PAF), deceased, goneaway, MPS and TPS files.
The system analyses your data and picks a sample to show the likely address match rates against the data. It also allows you to find and remove duplicates within the file. You can then choose to generate the results of the full file and pay for it with Worldpay or by credit card. The reporting is logical, comprehensible and immediately available, so no more waiting around for external service providers.
“This new product will mean our customers have instant access to our software to reduce wastage on their marketing spend. They will be able to dedupe and suppress their data quickly and safely. By increasing a file’s address accuracy against the Royal Mail PAF, our customers can take advantage of maximum mail discounts for their bulk mailings, which could save them a significant amount of money. With GDPR looming, now is definitely the time to cleanse data and ensure it is compliant.” adds Jon Good, General Manager UK, Hopewiser