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Hopewiser Heads for Record Growth |
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Hopewiser is on the brink of its biggest expansion programme in its 23 year history. The first company to develop address management software, its success has been based on technical expertise and continuous product innovation.
Now as a result of its fast growing flexible Business Partners programme - It has more than doubled every year for the last three years - it is dramatically increasing its sales outlets and market coverage.
Says Hopewiser founder and Managing Director, Phil Good, "Our Business Partners programme is taking Hopewiser address management technology to more people, more quickly and more effectively than before. This, in turn, means more people benefitting from Hopewiser technology across multiple industry sectors."
Under the terms of the Business Partners programme, Hopewiser Address Management technology is being integrated into other companies' software solutions. Says Hopewiser Channel and Account Manager, Mark Dewell* "Integrating Hopewiser software with their own solution offers partners a wide range of benefits they would not otherwise be able to achieve. It expands the partner's functionality, fortifying their own software offering. It also enables them to widen the range of services and facilities they can provide.
"It strengthens a partner's proposition in markets they would not otherwise be able to tackle. They also gain from the unrivalled expertise Hopewiser can provide in the address management area." For some the ultimate pull can be a commercial one helping partners land extra sales and of course boost profits. The Business Partners programme has grown so fast because companies come to Hopewiser not just because of their technology and the excellence of their range of software but also because of the service and technical support they receive. The company is establishing true business partnerships where the commercial relationship with the partner is equally as important as the software.
Hopewiser Business Partners span the private and public sector and range from small specialist software consultancies to multi-nationals employing thousands of specialists. The recent accreditation of Hopewiser's ATLAS product within the Microsoft CRM package is expected to further boost the Business Partners programme and is yet another accolade for Hopewiser's technology.
Their software programmes cover everything from limited applications to across-the-board company wide applications. Says Phil Good, "Our Hopewiser Business Partners programme is good for the companies we work with . It is good for their customers. It is also good for us. What could be better?"
*Mark Dewell is now Hopewiser's National Sales Manager.
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Hopewiser Keeps Britain Moving |
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Hopewiser's Proximity software is proving more and more popular with not only companies providing valuable information to their customers and staff but also with sports associations, voluntary groups and charitable organisations. Gone are the days of consulting directories and poring over maps. If you want to know where something is Hopewiser will help to tell you. Says Hopewiser founder and managing director Phil Good, "Service is the key to successful marketing. Proximity is the ultimate Find-your-nearest marketing aid. Companies and organisations build one or many different 'points of interest' tables from their own data to tell their customers or their members where they are. Nothing could be more important." |
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